[vc_row css=”.vc_custom_1608588277247{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column css=”.vc_custom_1475579615662{padding-right: 50px !important;}”][vc_images_carousel images=”45,43,44″ img_size=”full” speed=”3000″ autoplay=”yes” hide_pagination_control=”yes” wrap=”yes”][/vc_column][/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1475579602783{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_custom_heading text=”SPINBRUSH | sonic toothbrush” font_container=”tag:h1|font_size:46|text_align:center” use_theme_fonts=”yes”][vc_column_text]
Church & Dwight entered the sonic toothbrush category with a design that introduces high-end features to a cost-sensitive consumer demographic.
I was in charge of this program, which included extensive consumer research, design exploration, concept development, and engineering. I then collaborated with the Church & Dwight contract manufacturing engineers to execute the design for the commercially sold product.
link: Arm & Hammer Sonic Toothbrush
[/vc_column_text][/vc_column][/vc_row]